The drag queen, Pattie Gonia, has been an environmental and political activist for several years and has amassed an impressive following of over 2 million people across their social channels. They have raised millions of dollars for environmental and social justice non-profits, co-founded the environmental equity organization Outdoorist Oath, and was featured as one of TIME’s most influential creators in 2025.
While touring with their show, SAVE HER!, a theatrical, climate-focused drag show, they are also dealing with legal issues. After applying for a trademark for exclusive rights to the Pattie Gonia brand on commercial products and events, the clothing brand, Patagonia, filed a lawsuit claiming the trademark would compromise its brand identity. The drag queen responded on social media, posting that suing a climate activist is a “betrayal” of Patagonia’s core mission. Patagonia, for its part, acknowledged their shared goal of caring for the planet and the outdoors, but has held firm on the conditions to end the litigation.
